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Small team. Big impact. Unforgettable work.

We help the best loved publishers, galleries and film companies in the world to spark curiosity and get their audiences excited.

Our approach is concept-led and audience first. 

We are creative, ambitious and meticulous in everything we do, delivering unique campaigns and branding that will spark imagination and inspire people to engage with something that will enrich their lives.

We are uniquely connected to the best creative experts in the industry which means we can turn any creative concept into a reality; be it creating branding, video production, photography, design or animation.  

We have a track record of delivering beautifully crafted work that significantly increases likes, shares, subscribers and even sales. Sometimes it’s award-winning to boot. 

The reason we get out of bed in the morning is to produce something beautiful, memorable and long-lasting. 

We deliver big agency quality for small agency fees. You’ll get on tap access to an award-winning creative director with 20 years experience and work directly with the best people in the business.

OUR SERVICES

CAMPAIGNS

Creative Concepts
Creative Direction
Art Direction
Video + Photo Production
Content Creation
Animation
Campaign Strategy
Copywriting

BRANDING

Brand Strategy + Positioning
Naming
Visual Identity
Tone of Voice
Brand Personality
Visual Style Guide Creation

DESIGN

Advertising + Marketing Assets
Book Covers
Design for print
UX Design
UI Design
Product Design
Print Production

OUR CLIENTS
OUR FOUNDER

Tim Lane

Founder + Creative Director

An award-winning Creative Director and the founder of Lane + Co, Tim has over 20 years of experience in campaigns, branding and design for some of the world's most loved brands.

With extensive experience of leading and managing multidisciplinary teams, he oversees the visual direction and quality of all our client-facing projects. In just two years since forming Lane + Co,  Tim has won pitches for some of the most loved brands in the world such as Audible, the Natural History Museum, Netflix, the BBC and Art Fund.

Before Lane + Co, Tim was the Creative Director of Penguin Random House where he formed the award-winning Penguin Creative team. He also created the company-wide style guide for the Penguin brand and re-defined the Penguin Books UK YouTube and Instagram channels, growing their subscribers and followers exponentially. Before Penguin, Tim was the first Art Director of BuzzFeed UK and BuzzFeed News, where he worked on Pulitzer-Prize winning editorial content.

Tim is regular judge at the D&AD, Drum and Design Week Awards.

(SOME OF) OUR TEAM

PRESS + AWARDS

How we'll work with you

Every client and every brief is different.

We like to assess the needs you have and define a creative process that works for both of us. The important thing is that we create fantastic work we can both be proud of. That being said, we have three standard service options which work well when providing creative direction for most of our clients...

↓ Our 3 Standard Service Options

1

The ‘One Night Stand’

A day rate to work at a timeline that suits you.

2

The ‘Holiday Romance’

A fixed term timetable for projects with concise briefs and/or specific deadlines.

3

The ‘Long-Term Relationship’

A retainer format, for longer term collaboration and larger projects, you pay for a fixed monthly allowance of our time.